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Kawaii!: Japan's Culture of Cute
Kawaii!: Japan's Culture of Cute

List Price: $24.95
Our Price: $17.84
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Manufacturer: Prestel
Publisher: Prestel
Author(s): Manami Okazaki, Geoff Johnson

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Product Description:
Binding: Paperback
Brand: Okazaki Manami
EAN: 9783791347271
Feature: Kawaii Japan s Culture of Cute
ISBN: 3791347276
Item Dimensions: Array
Label: Prestel
Languages: Array
Manufacturer: Prestel
Number Of Items: 1
Number Of Pages: 224
Publication Date: 2013-04-17
Publisher: Prestel
Release Date: 2013-04-17
Studio: Prestel
Product Features:
Kawaii Japan s Culture of Cute
Editorial Review:
Showcasing Japan's astonishingly varied culture of cute, this volume takes the reader on a dazzling and adorable visual journey through all things kawaii. Although some trace the phenomenon of kawaii as far back as Japan's Taisho era, it emerged most visibly in the 1970s when schoolgirls began writing in big, bubbly letters complete with tiny hearts and stars. From cute handwriting came manga, Hello Kitty, and Harajuku, and the kawaii aesthetic now affects every aspect of Japanese life. As colorful as its subject matter, this book contains numerous interviews with illustrators, artists, fashion designers, and scholars. It traces the roots of the movement from sociological and anthropological perspectives and looks at kawaii's darker side as it morphs into gothic and gloomy iterations. Best of all, it includes hundreds of colorful photographs that capture kawaii's ubiquity: on the streets and inside homes, on lunchboxes and airplanes, in haute couture and street fashion, in caf├ęs, museums, and hotels.
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