AzBaja.com, Home of the VW Baja Bug  
BizStore » Books » Everything Bad is Good for You: How Today's Popular Culture is Actually Making Us Smarter
United States Canada United Kingdom Germany France Japan

BizStore » Book
Everything Bad is Good for You: How Today's Popular Culture is Actually Making Us Smarter
Everything Bad is Good for You: How Today's Popular Culture is Actually Making Us Smarter

List Price: $16.00
Our Price: $11.93
You Save: $4.07 (25%)
Availability: Usually ships in 24 hours
Manufacturer: Riverhead Books
Publisher: Riverhead Books
Author(s): Steven Johnson

Buy it now at Amazon.com!
Add To Cart
Product Description:
Binding: Paperback
Brand: Johnson, Steven
EAN: 9781594481949
Edition: 1 Reprint
ISBN: 1594481946
Item Dimensions: Array
Label: Riverhead Books
Languages: Array
Manufacturer: Riverhead Books
MPN: 9781594481949
Number Of Items: 1
Number Of Pages: 254
Publication Date: 2006-05-02
Publisher: Riverhead Books
Release Date: 2006-05-02
Studio: Riverhead Books
Editorial Review:
Forget everything you’ve ever read about the age of dumbed-down, instant-gratification culture. In this provocative, unfailingly intelligent, thoroughly researched, and surprisingly convincing big idea book, Steven Johnson draws from fields as diverse as neuroscience, economics, and media theory to argue that the pop culture we soak in every day—from Lord of the Rings to Grand Theft Auto to The Simpsons—has been growing more sophisticated with each passing year, and, far from rotting our brains, is actually posing new cognitive challenges that are actually making our minds measurably sharper. After reading Everything Bad is Good for You, you will never regard the glow of the video game or television screen the same way again.

With a new afterword by the author.


In his fourth book, Everything Bad Is Good for You, iconoclastic science writer Steven Johnson (who used himself as a test subject for the latest neurological technology in his last book, Mind Wide Open) takes on one of the most widely held preconceptions of the postmodern world--the belief that video games, television shows, and other forms of popular entertainment are detrimental to Americans' cognitive and moral development. Everything Good builds a case to the contrary that is engaging, thorough, and ultimately convincing.

The heart of Johnson's argument is something called the Sleeper Curve--a universe of popular entertainment that trends, intellectually speaking, ever upward, so that today's pop-culture consumer has to do more "cognitive work"--making snap decisions and coming up with long-term strategies in role-playing video games, for example, or mastering new virtual environments on the Internet-- than ever before. Johnson makes a compelling case that even today's least nutritional TV junk food–the Joe Millionaires and Survivors so commonly derided as evidence of America's cultural decline--is more complex and stimulating, in terms of plot complexity and the amount of external information viewers need to understand them, than the Love Boats and I Love Lucys that preceded it. When it comes to television, even (perhaps especially) crappy television, Johnson argues, "the content is less interesting than the cognitive work the show elicits from your mind."
Johnson's work has been controversial, as befits a writer willing to challenge wisdom so conventional it has ossified into accepted truth. But even the most skeptical readers should be captivated by the intriguing questions Johnson raises, whether or not they choose to accept his answers. --Erica C. Barnett

Buy it now at Amazon.com!
Based on Amazon Store Manager Copyright © 2005 - 2017 Nuke Business Resources
Amazon Store

If you see Errors please E-mail Eric (AT) AzBaja.com X XX XXX
azbaja.com Webutation

eXTReMe Tracker
XXXX
The logos and trademarks used on this site are the property of their respective owners
We are not responsible for comments posted by our users, as they are the property of the poster. Any use, commercial or educational, requires written permission from the author.
Interactive software released under GNU GPL, Code Credits, Privacy Policy