AzBaja.com, Home of the VW Baja Bug  
BizStore » Books » How Google Works
United States Canada United Kingdom Germany France Japan

BizStore » Book
How Google Works
How Google Works

List Price: $18.99
Our Price: $12.54
You Save: $6.45 (34%)
Availability: Usually ships in 24 hours
Manufacturer: Grand Central Publishing
Publisher: Grand Central Publishing
Author(s): Eric Schmidt, Jonathan Rosenberg

Buy it now at Amazon.com!
Add To Cart
Product Description:
Binding: Paperback
Brand: Grand Central Publishing
EAN: 9781455582327
Edition: Reprint
Feature: Grand Central Publishing
ISBN: 1455582328
Item Dimensions: Array
Label: Grand Central Publishing
Languages: Array
Manufacturer: Grand Central Publishing
Number Of Items: 1
Number Of Pages: 320
Publication Date: 2017-03-21
Publisher: Grand Central Publishing
Release Date: 2017-03-21
Studio: Grand Central Publishing
Product Features:
Grand Central Publishing
Editorial Review:
Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive.

Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business.

Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives."

Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time.

In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that.


Buy it now at Amazon.com!
Based on Amazon Store Manager Copyright © 2005 - 2018 Nuke Business Resources
Amazon Store

If you see Errors please E-mail Eric (AT) AzBaja.com X XX XXX
azbaja.com Webutation

eXTReMe Tracker
XXXX
The logos and trademarks used on this site are the property of their respective owners
We are not responsible for comments posted by our users, as they are the property of the poster. Any use, commercial or educational, requires written permission from the author.
Interactive software released under GNU GPL, Code Credits, Privacy Policy