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Hypermodern Times
Hypermodern Times

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Manufacturer: Polity
Publisher: Polity
Author(s): Gilles Lipovetsky, Sebastien Charles

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Product Description:
Binding: Paperback
Brand: Brand: Polity
EAN: 9780745634210
Edition: 1
Feature: Used Book in Good Condition
ISBN: 0745634214
Item Dimensions: Array
Label: Polity
Languages: Array
Manufacturer: Polity
Number Of Items: 1
Number Of Pages: 150
Publication Date: 2005-04-22
Publisher: Polity
Studio: Polity
Product Features:
Used Book in Good Condition
Editorial Review:
The term 'postmodernity' has been used to describe that historicaltransformation of the late 20th century when the institutionalbreaks holding back individual emancipation disintegrated, therebygiving rise to the full expression of individual desires and thequest for self-fulfilment. But there are now signs - argues GillesLipovetsky, one of the most original social thinkers in Francetoday - that we've entered a new phase of 'hypermodernity',characterized by hyper-consumption and the hypermodernindividual.

Hyperconsumption is a consumption which absorbs and integrates moreand more spheres of social life and which encourages individuals toconsume for their own personal pleasure rather than to enhancetheir social status. Hypermodernity is a society characterized bymovement, fluidity and flexibility, distanced more than ever fromthe great structuring principles of modernity. And the hypermodernindividual, while oriented towards pleasure and hedonism, is alsofilled with the kind of tension and anxiety that comes from livingin a world which has been stripped of tradition and which faces anuncertain future. Individuals are gnawed by anxiety; fear hassuperimposed itself on their pleasures, and anguish on theirliberation. Everything worries and alarms them, and there are nolonger any beliefs systems to which they can turn for assurance.These are hypermodern times.
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